Demetriades Handling | Enhancing User Experience With Website Redesign

Project Overview:

Demetriades Handling, a leading importer and supplier of used forklifts, material handling equipment, and hydraulics in Limassol, Cyprus, approached us to revamp their existing website. They desired a visually appealing website that would not only showcase their products but also incorporate an easy-to-use online inquiry system. The goal was to enhance user experience, streamline the inquiry process, and elevate their online presence.


  1. Outdated Website Design: The client’s existing website lacked a modern look and intuitive navigation, which affected user engagement and conversion rates.
  2. Streamlined Inquiry Process: Demetriades Handling wanted to simplify the inquiry process for potential customers, making it seamless and user-friendly.

Our Approach:

  1. Extensive Research: We conducted thorough market research to understand the client’s target audience, industry trends, and competition.
  2. User-Centric Design: Our team created a visually stunning website with a user-centric approach, focusing on intuitive navigation, clear product displays, and a seamless browsing experience.
  3. Easy Inquiry System: We integrated an online inquiry system with an easy-to-use interface, allowing visitors to effortlessly send inquiries about specific products of interest.
  4. Responsive E-commerce Functionality: We implemented an e-commerce system that allowed customers to make purchases directly through the website, enhancing convenience and accessibility.
  5. Streamlined Development and Testing: We ensured a smooth development process, rigorous testing, and optimization for various devices and browsers to guarantee an exceptional user experience.


  1. Professional Website Redesign: Demetriades Handling now boasts a highly professional website that showcases their products and services in an engaging and visually appealing manner, fostering customer trust and credibility.
  2. Enhanced User Experience: The intuitive navigation, clear product displays, and streamlined inquiry system have significantly improved the overall user experience, resulting in increased engagement and higher conversion rates.
  3. E-commerce Functionality: The integrated e-commerce system enables customers to make purchases directly through the website, boosting convenience and driving online sales.
  4. Improved Online Presence: The revamped website has elevated Demetriades Handling’s online presence, positioning them as a leading provider of forklifts and material handling equipment in Cyprus.

22. Demetriades Handling


Through our strategic website redesign, Demetriades Handling has achieved a highly professional online presence that showcases their products and simplifies the inquiry process for potential customers. The improved user experience and e-commerce functionality have contributed to increased engagement and online sales. At LOOP Digital Marketing, we are committed to helping businesses transform their online presence. Contact us today to discuss how we can elevate your brand’s website and drive remarkable results for your business.